SOFT SAVING: GEN Z’S SHIFT TOWARD PRESENT HAPPINESS

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, financial success adhered to a familiar pattern: gain gradually, conserve aggressively, get a home, and plan for retirement. However Gen Z is approaching money with a fresh viewpoint. Rather than concentrating only on lasting build-up, this generation is focusing on equilibrium, well-